“The Spell” hopefully enough to banish Alphabeat/Diet Coke ad memories
Already one of those groups that polarises opinion, I’m hoping Alphabeat haven’t tipped over into ubiquitous loathsomeness on account of that dreadful Diet Coke advert they soundtrack. I can’t tell you how much I hate that fucking ad.
Oh, hang on - yes I can:
[----------------------------------THIS MUCH---------------------------------]
“The Spell”, their new single, has a distinct late-80s vibe garnishing a predictably sugar-sweet pop hook. It’s brilliant, and if you don’t like it you deserve to be made to listen to Snow Patrol for the rest of your drearsome days.
Buy Alphabeat tracks at 7Digital
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Possibly related:
Duffy and diet Coke to encourage young females to listen to Duffy and drink diet Coke
Naughty Rappers: La Coka Nostra’s “That’s Coke” isn’t about teddy bears and ice cream
The Ting Tings, Alphabeat and Duffy among acts added to T4 On The Beach
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Oh no! What’s happened to them?! This is crap! Her voice sounds funny and it’s all dancey instead of poppy.
I want the fun poppy-ness back. Rubbish. Humph. Sulking now.
YOU ARE INCORRECT IN YOUR OPINION
SOZ
I think you were right when you said it might be a grower. I’m dancing along a little bit in my chair. This makes me happy - I do love Alphabeat so.
My Chemical Toilet is mostly always right.